Original scientific paper Development of technology and new media affects the newspaper industry so that it results in decline of newspaper publication circulation. Suitable methods and tools to improve quality management system have been looked for to ensure sustainability and reduce the costs in newspaper production. Well-known systems of quality management such as ISO 9001, TQM, Lean manufacturing and QFD methods – Quality Function Deployment, are ubiquitous in production systems around the world. Each production system, including the system of newspaper production must meet the customer’s requirements and all other value chain participants by recognizing the newspaper product properties. Although the QFD method is mainly used for developing a new product, this paper explores the possibility of its implementation in the newspaper production. It affects the improvement of the production process by acting preventively to detect compatibility. By examining the effects of certain tools in certain segments of the newspaper production system and their adaptation, a new method was developed modified QFD, tested in the newspaper printing houses the research was conducted in. The method can be implemented in the newspaper production systems and thus make production processes more efficient and ensure sustainable business.

After having analyzed recent catastrophic events that happened in the Republic of Serbia caused by flash flooding, at first glance the struggle with floods seemed to be lost. Yet, famous Serbian persistence or just a mere struggle for life of the citizens who showed extraordinary social solidarity in such difficult moments were crucial once again. The unity was expressed in many ways, by providing assistance to the most vulnerable people in the evacuation of flooded areas, delivering basic foodstuffs and medical assistance, as well as in the field of telecommunications whose scope of work was very important but publicly invisible in 1 milan.gligorijevic@mup.gov.rs 2 mboskovic@fb.bg.ac.rs 3 aleksandar.maksimovic@mup.gov.rs Milan Gligorijević, Milica Bošković, Aleksandar Maksimović [112] NBP • Žurnal za kriminalistiku i pravo such critical moments. Without such “key hub” that connected all relevant state factors into a whole providing them constancy and continuity in communications, everything was pointless. This event, no matter how difficult and tedious, opened the subsequent analysis of many issues and spawned some great ideas. One of them is legally obliged introducing of “National roaming” at all telecommunication operators in our country, which is also discussed in this paper.